Facebook Twitter LinkedIn Table of Contents Motivation For The Process Why not? Creating a podcast sounds fun and easy! Like anything worth it, it’s a

Buying Podcast Gear? If you’re looking for a cheap way to dip your toes into the growing podcast industry, find another place. If you’d like

Do you think that you should sit down and record a conversation and post that as an episode? It’s incredibly boring to be the person

Socially, I understand the want for a raw podcast episode. More than anything, I attribute this approach to laziness and a lack of understanding or

There’s a ton of gear out there, what do I get? Well, after producing, editing, consulting, problem solving and working with over 100 podcasters now

What you have to say is electric, and we need that energy to make our show stand out. Your audio quality is key to presenting you with the

Your podcast is going to fail, it’s just a matter of time. Why?  Here are the two things that ALL successful podcasters do.  They know

What makes a good podcasting title? When creating a title, I consider 3 things. Is it compelling?  Is it honest? Does it serve the show?

Be careful with funny. Remember the potential size of audience, and that once it’s posted, you have no control over who hears it.  If you’re

For the love of all things good, stop doing this in your interview. You’re making me yawn and ruining the flow.  Don’t ask two part

If your show is two people talking to each other and just “having fun,” the answer is a definite No. It’s not interesting. Maybe your

Let’s stop with the lists of microphones and prices. If you want a great podcasting microphone, it’s the Shure SM7B. There is no better microphone. 

How do you determine the production cost of a podcast? My wife purchases every bit of clothing with her cost justification formula (price per wear

What makes a production boring?  Think of everything in life that’s interesting. Rollercoasters, action movies, dramas, cars, music, love, landscaping, mountains, the list goes on. 

How do you keep a listener, viewer, reader engaged?  Leave them wanting more. 

What an important study? Do you your listeners think you’re big time or mom’s basement? Note, this is anecdotal evidence and only discovered in a

How can you calculate an ROI, without knowing the cost of production?  Content creators all around the world…successful content creators all around the world know

How Good Should My Podcast Audio Be? The quick answer is – Better! If you’re curious if your audio is good enough then it’s not.

Your guest is respectable, notable, intelligent, and has a great story to tell…however, they might not be seasoned podcasters.  Let’s make sure that you can

Editing a podcast is a pretty daunting task, and most newbs don’t know what they want to achieve before starting. Here are a few approaches

No steak house is creating a marketing plan to get more vegans into their restaurant.  This is obvious, right? Why is this concept so abstract

People have been ordering burgers “the way you like it” way too long.  If you go to a fast food restaurant, you have no choice

It’s a lot of work. You won’t make any money. You’ll spend a lot of money. You’re making yourself vulnerable to criticism of the masses. 

If you’ve recorded a single podcast episode, you’re probably aware that your recordings don’t sound pro. Maybe you’ve hired an audio engineer and they’re still

If you’re looking to hire a podcast sound engineer or producer, you fit into one of two categories. You’ve been doing this for a while

I run into this on a weekly basis. Someone wants to be like…Joe Rogan. Someone wants to be like Howard Stern. Someone wants to be

I just got off a consultation chat with a new podcaster. He is prepping to build a great podcast. He is incredibly passionate about his

Let’s set some ground rules. We’ll first assume that you have nothing but a computer, and you’re going full DIY. We will look at time

There are three ways to approach a podcast work-flow and I see consistent results 1. The Lazy Way 2. The Half-Ass Way 3. The Pro

The key to building an audience is less about gaining subscribers and more about keeping them. Like finance, compound growth is your friend.One of these blogs